Internet marketing agency

Internet marketing agency, "What is the difference between a social media agency and an interactive agency?

"A social media agency is where they help clients manage their own social presence, whether they use Twitter, Facebook, LinkedIn, etc. These agencies also help clients plan their strategy, manage their social content and monitor how they are performing. They do the work for you in that realm. An Interactive agency works on specific tasks - like helping a client use their Facebook Page to drive traffic to their website. An interactive agency provides a client with the resources to do their own work."

While I think of our clients as our biggest asset, our biggest challenge is figuring out what kind of work we should be doing. Are our clients just asking for a "digital marketing agency" or is there more to it?

I have only been for Social Media Agency and while I spend most of my time on social media, I can go to clients for guidance and advice.

Is that true for everyone? Are there companies where you have to be an "expert" and/or that people already know you before they'll hire you?

What is the difference between an "internet marketing agency" and an "internet marketing consultant"? It's the same, no?

From the agency perspective, it's more about being between our clients and us and keeping our ear to the ground. For example, a potential client is reaching out and wants to know more about this blog so I reach out to the blogger or someone at the blogger's company.

From a consultancy perspective, it's less about being and more about providing an opinion on the client's problems/issues that may have multiple solutions.

Do you offer both services or only one?

I'm an "interactive consultant" at the internet marketing agency, which is one of the best social media consulting programs , Website Design Digital Marketing Company Coimbatore.

In our training, we call social media "interactive" as we're trying to distinguish between the social media "hobbyist" and the person that's going to take it to the next level.

A little background about us, I started my blog initially and launched our social media agency. I've since launched additional blogs and  websites. I work for an interactive agency called Website Design Digital Marketing Company Coimbatore. We do a lot of social media strategy, management and consulting.

I'll say that it's a lot less about being than working with a client to understand their business and how best to market themselves.

The best part of a consultant is the ability to add value. The more you know about your client, the more you can add value and it's often easy to give opinion without even having to have knowledge of the client.

It's tough sometimes though when they want to know, "what should my strategy be?"

But that's what makes social media consultants so good - we offer both services.

One final question - what's the difference between a social media consultant and social media manager?

We actually get the most questions about this, as most people are still in a phase of learning and trying to figure it out themselves.

We see a consultant as someone that's experienced in the field, who has been able to make a mark or two in their career, who's network is broad enough to help many businesses.

The difference with a social media manager is that you're working with a specific social media platform and your goal is to be the "expert" on that platform.

It's a great job, as it's definitely what I want to be doing.

For people in our consulting program - it's a different set of skills. You have to be a person, someone that's easy to connect with and can also solve problems.

That's what makes us all different.

We have a number of clients that we are doing social media consulting, including content writing,content marketing and SEO services.

Social media is still a pretty good field. We have the skills for social media marketing and are an expert.

And while I think that as we evolve, we will see more hybrids and smaller agencies and larger agencies because people can do more things in-house.

As a person with an agency, there's nothing wrong with being as you have your experience and you can deliver more value.

What do you think?

How do you go about hiring a social media consultant?

Is there a difference between a social media consultant and a social media agency?

What do you think?

How do you go about hiring a social media consultant?

Is there a difference between a social media consultant and a social media agency?

"I think of our clients as our biggest asset, our biggest challenge is figuring out what kind of work we should be doing. Are just asking for a "digital marketing a

"I think of our clients as our biggest asset, our biggest challenge is figuring out what kind of work we should be doing. Are just asking for a "digital marketing agency" or is there more to it?"

For our company, "expertise" is key to our consulting work.

Our agency does a training program or a consulting program, it's a business that does what it does. We need to know how to train you on social media, but the way we're built, we're going to do much training - we've got to know you, you've got to know your company and then we can figure out the best way for us to work with you.

It's tough in the consulting world when a lot of people do a lot of different things. The value that we provide comes from years of experience and the ability to "see" things from other perspectives. It's how we're able to give our clients the best perspective on their business.

It's always good to have a "social media expert" on your team, but it's the people skills that we're more interested in, not the "social media" part of it.

Internet marketing agency

If you've only heard that social media is about marketing and getting people to buy things, then the social media agency is probably is the right job for you.

I think we're still at a very early stage where people are just trying to figure out what it is. People who are just getting started will always have a different answer than someone who is working with a specific client, and that's what makes the whole world of social media so interesting.

We've done more "expert" consulting work - where we are a one-stop shop and we do everything. We manage and train the consultant and then when it comes time to deliver the value, we do all the social media.

What I have found is that the bigger the company, the more likely it is that they will have a whole team of experts.

That's an example of a social media consulting agency.

For example, when website design digital marketing company coimbatore was created, initially we had small number of clients. So now we have this big team of social media experts. But in the beginning, it was just myself. It was a real learning process.

We had a huge learning curve and sometimes we would do more training than we were able to deliver. It was a learning curve, and it was a learning curve in our own organization and we had done a lot of consulting before.

If you can get someone in-house who has been doing it for a while, you have a head start. You need people who have built up those relationships. That's how I see it working for us, too.

We've been doing it for a couple of years and we're still trying to figure it out. We're working on a lot of projects and we're trying to get to a place where we can deliver what we're telling our clients we're going to deliver.

If a client is just looking to get started, you want someone who can help them get their business up and that's something that we do. We work with clients in that role.

The difference between social media and the consulting business is that they're entirely different skillsets and it's not always a good idea to try to cross over from one to the other.

If we say we're a social media company, what we're trying to do is teach people how to do things in the social media space. But if you want to sell someone a car, the person you'd hire to teach them is not the same person who can sell them a car.

Do you have a personal blog?

Absolutely. It was a big struggle for me to start a blog. I remember back in the day thinking, "how can I start a blog?"

But I think the best part is that I'm learning all the time. That's what makes blogging and social media so interesting. I'm learning about how to engage with people, learn how to network online and how to engage with my audience.

It's been a big learning curve and a huge challenge, but a good one.

Where do you get your inspiration from?

I think this is a constant challenge that we have to figure out. I don't think of it as inspiration - but as a passion. There's no right or wrong, just something that I feel strongly about.

As a consultant, my approach is to go into different companies and get to know them and their brands and figure out what we can do.

So when I go into a company, I don't think about social media - I think about how they want to communicate their brand, who they want to communicate with, what their voice is and what they want to say.

It can be really frustrating to try to put on the business hat and figure out how to "sell" them something.

How do you get started?

This can be tough if you're doing it alone - but if you get into the networking scene, that's the first thing.

Social media is an important part of communication, but it's only a part.

There are so many ways that a business can communicate its brand. If you're talking about B2B, that's almost all about communication.

And you need to go where your audience is - if you're a digital marketing agency, you probably need to be on Twitter. If you're talking about b2b, you probably need to be on LinkedIn. You need to figure out what people are doing and where they're doing it.

And then once you're in the company, you'll probably find that it will grow from there. That's how I did it.

When we started, the social media part wasn't a very big part of our business. And then when I started, it was a lot of work to manage all of the social media and then we decided to take it to the next step and get a social media expert.

Now I can do social media all by myself, which is the ultimate goal. I'd love to be able to help people do that too, but we're pretty good at that.

What advice would you give to other companies who want to start using social media to help connect with their customers and boost their online visibility?

There are a lot of tools that can help you to track your social media, like TweetDeck or Hootsuite. But I think the real thing is to just "be there" - be honest, be authentic and be human.

People will tell you, "Well, it's just words - but I want to read what people are saying." But you need to get into the habit of listening to what your clients are saying, because that's what you have to live and work with.

I think it's very important to put yourself into your clients' shoes. We use Twitter in a really specific way and we understand how to use it because of what our clients want to do. We're looking for what their brand voice is, not what we think their brand voice is.